Paid

Google Ads Management

Day-to-day Google Ads ownership: structure, bids, creative, negatives and conversion tracking, reported honestly.

Is this you?

If any of these sound familiar, we should talk.

Performance Max is a black box you can't steer.
Smart bidding is optimising to the wrong conversion.
Your account hasn't been restructured in years.

What I do

The actual work, not a wish list.

Account restructure

Clean campaign themes, budgets and naming.

PMax control

Asset groups, signals and exclusions that keep it honest.

Conversion hygiene

One primary conversion, valued correctly.

Ad assets

RSAs, extensions and creative refreshed monthly.

Negative discipline

Weekly search term reviews.

Reporting

Live dashboard plus a monthly written summary.

My process

How this engagement runs.

Tools I use

Google AdsGoogle Tag ManagerGA4Search ConsoleLooker Studio
  1. 1

    Audit

    Waste, structure and tracking accuracy.

  2. 2

    Rebuild

    Restructure and relaunch with clean tracking.

  3. 3

    Optimise

    Weekly bid, query and creative work.

  4. 4

    Expand

    New campaign types once the core is profitable.

What you get

Deliverables and reporting.

  • A written plan you can read in five minutes
  • Everything implemented, not just recommended
  • A live dashboard with the numbers that matter
  • A monthly note in plain English

Proof

Results this work has produced.

60%

traffic lift in 4 months

40%

uplift in qualified leads

10+

years of hands-on delivery

FAQ

Google Ads Management questions.

Next step

Ready to fix google ads management?

Tell me what you're trying to grow. I'll tell you honestly whether I'm the right person, and what I'd do first.

Send a quick brief

I reply within 24 hours.