FAQs

Answers to the questions clients ask most.

Everything about SEO, AI search, Google and Meta ads, websites, pricing and how I work — in plain English.

01

Getting started

6 questions

Search engine optimisation (SEO), Local SEO and Google Business Profile, AI search optimisation (AEO/GEO), Google Ads, Meta Ads and LinkedIn Ads, marketing automation and CRM, content and social media, branding and LinkedIn profile optimisation, GA4 analytics and tracking — plus website development on WordPress, WooCommerce and Shopify. See every service on the Services page.

Three ways: a one-time Audit & Roadmap, a monthly retainer where I own the channels end to end, or a fixed project sprint for a specific build such as GA4 tracking, a paid launch or a new website.

A short call about your goals, access to your website and any analytics or ad accounts you already have, and a point of contact on your side. I handle the rest — set-up, tracking and a written plan.

No long lock-ins. Monthly retainers run month to month with 30 days’ notice; projects have a fixed scope and timeline agreed in writing before work starts.

Directly with me. The person who audits your account is the person who builds and runs it — no account managers and no junior team learning on your budget.

Both. I’m based in Kamla Nagar, Kanpur, and happy to meet local clients in person. I work with clients across India, the US, the UK and the Gulf over Google Meet, WhatsApp and email.

02

SEO, Local SEO & AI search

7 questions

Paid ads can produce enquiries within 2–4 weeks. Local SEO usually improves map visibility within 4–8 weeks. Competitive organic SEO and AI-search visibility compound over 3–6 months. I tell you which lever fits your timeline before we start.

Answer Engine Optimisation and Generative Engine Optimisation make your brand easy for ChatGPT, Perplexity, Gemini and Google’s AI Overviews to understand, trust and cite. If your buyers research before they buy, it matters — and it builds on the same foundations as good SEO: clear content, structured data and real authority.

No — and be careful with anyone who does. Google doesn’t sell guarantees. What I commit to is a clear plan, the work done properly, transparent monthly reporting and steady movement on the keywords that bring you business.

Yes. Local SEO covers Google Business Profile optimisation, categories and services, photos, weekly posts, a review-generation system and consistent citations (name, address, phone) across directories — so you appear when nearby customers search.

Yes. I research search intent, write briefs and produce content with AI assistance — then edit every piece by hand for accuracy and voice. Your team can also write to my briefs.

No. I earn links through digital PR, expert contributions, partnerships and genuinely useful content. Bought links put your site at risk of a Google penalty.

Often, yes. I diagnose whether it’s a manual action, an algorithm update or a technical problem, then fix the root cause. Try the free Google Penalty Risk Check first.

03

Google, Meta & LinkedIn Ads

4 questions

You do, always. I work inside accounts registered to your business, and ad spend is paid directly to Google, Meta or LinkedIn. My management fee is separate, so you can see exactly where every rupee goes.

For most local and B2B businesses in India, a test budget of ₹15,000–₹50,000 per month on Google or Meta is enough to learn what works. LinkedIn is pricier. I recommend a budget after the audit.

Clean conversion tracking first, then tighter keywords and audiences, negative keywords, better ad copy, message-matched landing pages and weekly optimisation against cost per qualified lead — not clicks.

Yes — ad copy, creative direction and landing page briefs. For video-heavy campaigns I work with trusted production partners and stay accountable for quality.

04

Websites & automation

4 questions

Yes — fast, mobile-first WordPress websites built with Elementor so you can edit them yourself, WooCommerce and Shopify stores, landing pages for ads, and redesigns that protect your existing rankings with proper redirects.

Yes. Sites are built on WordPress with Elementor, and I hand over a short training session so you can change text, images and pages without a developer.

Not when it’s done properly. Every URL is mapped and redirected, titles and content are carried over, and rankings are monitored for 30 days after launch.

Instantly reply to new leads, send WhatsApp and email follow-ups, score leads by intent, remind your sales team and nurture prospects who aren’t ready yet — so fewer enquiries slip through the cracks.

05

Pricing, reporting & results

5 questions

Most services have a clear starting price on the Offers page — for example SEO from ₹6,999/month and a business website from ₹5,999. The final quote depends on scope, competition and ad spend, and I confirm it after a short call. No surprises later.

A live Looker Studio dashboard plus a short monthly note in plain English: what happened, what I learned and what’s next. You’ll always know your leads, cost per lead and keyword positions.

No. Management fees are separate from your Google, Meta or LinkedIn ad spend, which you pay to the platform directly.

Yes — a free 30-minute strategy call where I review your funnel and tell you the two or three levers I’d pull first. Book it here.

Startups, SaaS, D2C and e-commerce, education and coaching institutes, B2B manufacturers and exporters, clinics, real estate and local service businesses — in India and abroad.

Next step

Want a hands-on partner, not a deck?

Tell me what you’re trying to grow. I’ll tell you honestly whether I’m the right person, and what I’d do first.

Send a quick brief

I reply within 24 hours.